Press Release


FOR IMMEDIATE RELEASE

Phone: 213-742-9344
Email: info@lovemeplayful.com
 

Love Me Playful CD honored as one of “Dr. Toy’s 100 Best Children’s Products for 2005”
by The Institute for Childhood Resources


SACRAMENTO, CA. October 10, 2005


The Gymboree Corporation and Rhapsody Records of Sacramento announced today that Love Me Playful - a music CD for young children to be released in November 2005 - has been named as one of the “Best Children’s Products of 2005” by industry analyst Dr. Stevanne Auerbach

Love Me Playful is the second CD in an innovative music series developed by Dr. Gwendolyn McGraw, award-winning children’s artist and children’s music specialist who is Chair of Music Education at The University of Southern California’s Thornton School of Music. This award-winning CD features almost 50 minutes of happy, interactive musical adventures for parents to share with their young children. The gently playful songs on the recording provide a framework for fun with music at home or school. Dr. Toy reviewers called attention to the wonderful vocals and arrangements on the recording, and noted, as well, the “winning collaboration” of McGraw with Craig Long, a Sacramento recording engineer who has produced a number of platinum records over the years. “With a great mix of traditional favorites along with songs composed by McGraw, there is plenty to engage listeners—and singers—of all ages on this outstanding CD!”

According to Dr. McGraw, research clearly shows that babies and toddlers understand the “preverbal language” of mood and emotion that is communicated through music. The sixteen selections on the Love Me Playful CD were composed and arranged to be responsive to these capabilities of very little children. In the accompanying CD activity booklet, Dr. McGraw presents a framework for fun that includes movement and dancing; playing instruments; using puppets, balls and bubbles, and time-honored music-play games. These in-the-moment activities create openness for a wonderful and happy bonding experience to occur between the parent and child.

“In the first three years of life, this is what it’s all about. These happy moments help the parent and child to feel more connected and “in tune” with one another.” Dr. McGraw continued, “I’m a real advocate for parents taking the time to make these connections in very early childhood, and truly believe that the right music can be a powerful ally in “attunement” and healthy social-emotional growth. One of the special things about the Love Me Playful CD is the way it invites parents and their little ones to share happy times. The recording captures some of the playful excitement and wonder that little children feel in response to songs that are just right for their age and stage of development. As the lyrics of the first song suggest, “Come on and play. . . Hey! Hey! . . . It’s a wonderful day!” I hope that adults will do just that - get involved in happy and healthy music play with their babies, toddlers, and preschool children.”

 

An Innovative Music Series

With nearly twenty years experience in making music with and for young children, McGraw set out several years ago to translate some important research findings into recordings that would be enjoyed by little children and their parents. She envisioned developmentally appropriate recordings that were musically conceived and engineered to be responsive to the auditory, perceptual, cognitive, and social-emotional needs of babies and toddlers; recordings that would serve as a musical framework for parent-child interaction in the home; and recordings that would be timeless in their artistry and appeal. The resultant music series --Songs of Peace and Play—makes its debut in November with two CDs: the award-winning Love Me Playful and a soothing collection of lullabies entitled Love Me Tender. Gwendolyn McGraw’s vocals on the Love Me Tender CD have been described as “absolutely beautiful!” by radio and recording industry executives. Both CDs are scheduled for release in Gymboree Play and Music centers, and online at www.gymboree.com.

People hoping for a sneak preview of the award-winning Love Me Playful CD can listen to audio-clips found at www.lovemeplayful.com. In addition to getting a feel for both of the CDs, parents and educators will find information that will help them to use music more effectively with babies and young children.

About Dr. Toy’s “100 Best Children’s Products”
According to Dr. Toy, winning products in the “100 Best Children’s Products” competition include innovative toys, games, books, videos and DVDs, audiotapes and CDs—and represent many companies, both large and small—across the US, Canada, and other countries. The outstanding products selected as winners were considered to be the “most developmentally appropriate and engaging” products of the year. The products range from low to high tech for “hours of constructive, educational, and stimulating fun.” In Dr. Auerbach’s view, “Children learn best from play, and these smart products encourage children to maximize their potential.” For a complete list of winners, please visit www.drtoy.com .
 


About Gymboree

The Gymboree Corporation's specialty retail brands offer unique, high-quality products delivered with personalized customer service. The Gymboree Corporation also operates online stores at www.gymboree.com and www.janieandjack.com, and offers directed parent-child developmental programs at 518 franchised and company operated centers in the United States and 23 other countries. Visit www.gymboree.com or call 1-866-671-GROW.


About Rhapsody Records

Rhapsody Records (Sacramento) specializes in music that has been developed and engineered to be responsive to the auditory, perceptual, cognitive, and social-emotional needs of infants and young children. Keepsake CDs in the award-winning Songs of Peace and Play series are timeless in their artistry and appeal, and will be enjoyed by listeners of all ages. High quality recordings have received praise for wonderful vocals and arrangements, a great mix of styles, and outstanding production values. www.lovemeplayful.com . Email: info@lovemeplayful.com .
 

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